Saturday, November 22, 2008

Chip Manifesto

Greetings, and welcome to Chip Enthusiast. We are a blog initially created by three college students who were united by our abiding love and overwhelmingly powerful interest in chips. As far as we know, there is no comparable publication who does what we do either in print or on the internet. Since that is the case, you should expect this site to be the best place for informed discussion and debate about chips.

We are aware that the concept of "chip" is mellifluous at best, and various attempts will be made to define it. However, we are not an organization that can claim with 100% certainty what a chip is, technically. Part of what we do on this blog will be to discuss our different concepts of what is defined as a chip, and readers should expect a healthy and vibrant debate. A "chip" is more of a state of mind than it is a set of rules and circumstances, and we will also celebrate the great chip inventors who were brave enough to blur the line between what a chip is and what it isn't. Chip canonization is a subject we will discuss in detail, which again is something we're pretty sure hasn't been done before.

You should expect the following: reviews of all different kinds of chips (generally done on a five-star scale), appraisals of different chip flavors and sub-genres, philosophical musings on the role of chips in our society, and distillations of chip-related media. You should also expect a healthy distaste and even hatred for the most abominable and overrated of chips, Doritos. Expect the writing to be extremely critical and in-depth, with several sources cited if the situation requires it. Chip Enthusiast takes the role of chips in our society very seriously, and we are flabbergasted by the lack of serious critical literature regarding this most ubiquitous of snack foods. We exist because this is something we want to see rectified in the future.

Some of the exchanges will be heated, and might be too intense for the casual reader, but you should know this: we are passionate about what we do, and we apologize to no one regarding our chosen methods. Chip Enthusiast is not meant to be innocuous food-related reading fluff. It is meant to be subversive and in-your-face, a representation of the uncertain times we live in and the kind of chips these times tend to produce. If this makes you uncomfortable, go to Candy Blog. This blog promises to be the most in-depth and penetrating thing of its kind, ever.

So, if you, like us, are a Chip Enthusiast, welcome to your new home. Prepare to make history (chip-story?).

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